Music video notes- Kano- 'P's & Q's'

I have chosen to analyse music videos from my chosen genre that I feel convey a message and are successful in doing this.




The first shot is of high rise buildings in which looks like a city/urban location. This establishes straight away that this is the location of the video. The streets look like a ghost town apart from then the artists passes a group of boys on the street. This shows that he is isolated and alone, which links to the song title 'P's & Q's', which is about not causing trouble or drawing attention to yourself
when you are on your own. An effect is used to make the camera look like it is speeding past its surroundings. This gives the video a faster pace and keeps the audience engaged. It also shows that the artist is trying to get to where he needs to be as fast as possible and not stopping. There are dirty pavements, old barriers and dim street lights in the background throughout the video. This shows that the artist is in an uneasy location, which is not bright or surrounded with other people. This makes the artist look like he is more aware and on edge.